Who We Serve
We are deeply committed to empowering individuals from all walks of life, with a special focus on underserved communities, women, and veterans. Our mission is to provide the critical tools and support necessary to help these groups achieve financial stability and success through personalized credit and housing counseling, as well as comprehensive financial and homebuyer education.
Customized Support for Diverse Communities
At Starting Now, we recognize that underserved communities, women, and veterans face unique challenges on their financial journeys. Our approach is tailored to address these specific needs, offering personalized credit and housing counseling alongside financial and homebuyer education designed to build strong financial foundations. By focusing on these groups, we are making a significant impact where it’s needed most, guiding our clients through the complexities of credit management and housing finance, and keeping them on track to reach their financial goals.
Our Impact: Diverse and Far-Reaching
Our clients represent the heart of America’s working class. With 35% identifying as Hispanic or Latino, 44% as African American, and 49.6% as women, our reach is as diverse as it is impactful. Furthermore, with 49.3% of our clients being unmarried and 28% earning less than $50,000 annually, our program serves as a vital lifeline for those on the financial edge. These are the families striving for a better future, and our program is the bridge to that future.
Turning Aspirations into Reality
Starting Now is dedicated to turning financial aspirations into reality for those we serve. Our personalized credit and housing counseling, coupled with financial and homebuyer education programs, are designed to help individuals build better futures. Whether they are aiming to qualify for a mortgage, purchase a car, or enhance their overall financial wellness, our services empower clients to take control of their financial destinies and achieve the stability and success they deserve. Every step forward is a testament to their resilience and our shared commitment to fostering a brighter financial future for all.
Empowering Underserved Communities
Empowering Veterans
Credit counseling is crucial for veterans, many of whom face unique financial challenges as they transition to civilian life. According to the U.S. Department of Veterans Affairs, while the overall homeownership rate among veterans is higher than the national average at 76%, veterans still face significant hurdles, including higher rates of unemployment and underemployment compared to their civilian counterparts. Additionally, a report by the National Low Income Housing Coalition found that nearly 1.4 million veterans live in poverty, and approximately 38,000 veterans are homeless on any given night. These statistics underscore the importance of providing veterans with targeted financial education and credit improvement strategies.
Credit coaching helps veterans manage their debts, improve their credit scores, and navigate the complexities of financial systems, enabling them to achieve homeownership and long-term financial security. By offering personalized support, credit coaching empowers veterans to overcome financial barriers, enhance their creditworthiness, and secure stable housing, thereby contributing to their overall well-being and economic stability.
